{"title":"Drop 001","description":"\u003cp\u003e\u003cem\u003eWhich one are you?\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eFive hats. Five stories. Only one of each was made. This is Drop 001 from Priors — a collection for the ones who know what it cost to get here. Find the hat that tells your story. Because it was made for you.\u003c\/p\u003e","products":[{"product_id":"snapback-hat","title":"the 'Liar' - Premium Snapback Hat | Acrylic Wool Blend | Priors","description":"\u003cp\u003eThis is where it turns real.\u003cbr\u003e \u003cbr\u003e “The First Fire” is the moment everything inside you stops sitting still and starts burning. No more waiting, no more overthinking—just raw drive and forward pressure. Built with a structured fit and a bold embroidered crown, this piece represents that first spark that refuses to go out.\u003cbr\u003e \u003cbr\u003e It’s not about being ready.\u003cbr\u003e It’s about lighting it anyway.\u003cbr\u003e \u003cbr\u003e Once it starts… it doesn’t stop.\u003c\/p\u003e","brand":"Priors limited","offers":[{"title":"Default Title","offer_id":52554513383584,"sku":"1789802_4478","price":39.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0678\/5531\/9200\/files\/snapback-black-white-white-front-69f3d14ec8ae5.jpg?v=1777825673"},{"product_id":"foam-trucker-hat-2","title":"the 'Cop' - Foam Trucker Hat | High-Profile Mesh Back | Priors","description":"\u003cp\u003eYou didn't plan for that moment. Nobody does. But it came, and it cracked something open in you — something that needed to break. You've been putting it back together ever since. This hat isn't about what happened. It's about what you did next. Only one was made. It was made for you.\u003c\/p\u003e","brand":"Priors Limited","offers":[{"title":"Default Title","offer_id":53267684229280,"sku":"3308903_15909","price":39.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0678\/5531\/9200\/files\/foam-trucker-hat-red-white-royal-one-size-front-6994a58dac2b7.jpg?v=1777952244"},{"product_id":"flat-bill-cap","title":"the 'Start' - Premium Snapback Hat | 100% Cotton Twill | Priors","description":".\u003cbr\u003e\n\u003cbr\u003e\nThe Start” is about momentum. No hesitation, no waiting for perfect timing. Built with a clean structure and a sharp embroidered crown, this piece represents execution—showing up, putting in work, and backing it up every day.\u003cbr\u003e\n\u003cbr\u003e\nIdeas mean nothing without action.\u003cbr\u003e\nThis is where it begins to count.\u003cbr\u003e\n\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton twill\u003cbr\u003e\n\u003cbr\u003e\n• Structured \u003cbr\u003e\n\u003cbr\u003e\n• Five panel \u003cbr\u003e\n\u003cbr\u003e\n• High profile\u003cbr\u003e\n\u003cbr\u003e\n• Green undervisor\u003cbr\u003e\n\u003cbr\u003e\n• Sewn eyelets\u003cbr\u003e\n\u003cbr\u003e\n• Snapback closure","brand":"Priors Limited","offers":[{"title":"Default Title","offer_id":56983182114976,"sku":"6811107_4614","price":39.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0678\/5531\/9200\/files\/flat-bill-cap-black-front-69f3d818edfb0.jpg?v=1777825755"}],"url":"https:\/\/priors.ca\/collections\/drop-001.oembed","provider":"Priors Limited","version":"1.0","type":"link"}